Background

Gull Gotham’s services are focused on creating holistic story-centered, full-service brand architecture, design, advertising and public relations programs to engage your audiences and customers in an ongoing relationship.

Driven by creativity our work is centered on a firm strategic foundation knowing that creativity without strategy is nothing more than pre-defeat clamor. We always strongly recommend starting with running through the whole Hero Branding® process though we also provide our services in modules.

No matter how you engage with Gull Gotham you will always get one of a kind experts who are both seasoned marketing and communications mavens and successful authors and storyworld builders, who understand better than anyone else why the best story about your brand is not about your brand.

Every engagement is based on our radical new way of thinking and our unique approach. We always develop stories from the core of your brand and via audience insights and we never invent stories to impose them on your brand.


  • We work with you to identify and elevate your brand story.
  • We create holistic storyworlds emanating into immersive communications programs beyond advertising.
  • We work with brands and entertainment entities to help them navigate the volatile, ever-changing milieu of traditional and new media channels to reach and stay in touch with their audiences.
  • We develop engaging CSR programs in order to emphasize your brand‘s story.
  • We create business to business and investor stories.
  • We build human resources and employer branding storyworlds.
  • We develop inspiring and relevant dialogues on an equal footing with audiences.
  • We produce content and stories across platforms that audiences will embrace and share throughout their communities (owned, paid, shared and earned content).
  • We collaborate with entertainment creators to leverage their stories, characters and concepts to successfully pitch projects to producers and investors.
  • We engage with entertainment creators to build their immersive storyworlds and roll out their story across all media and to create lasting compelling brands beyond sequels, franchises and multi-media.
  • We work with your advertising, public relations and design agencies to turn your ongoing campaigns into Hero Branding anchored storyworlds.
  • We provide fundamental Hero Branding frameworks to be executed by your existing agency partners.

Gull Gotham is affiliated with Vienna, Austria based communications company Gull + Company that provides Hero Branding® services to select European based clients.